I’ve worked in the advertising industry for over a decade. I’ve been an artist my entire life. I’m a New Yorker by birth, New Zealander by choice. I love ideas, and get the ultimate rush from bringing thoughts into reality.

Vodafone Do Your Thing Better

Vodafone Do Your Thing Better

Vodafone was starting to struggle in New Zealand. They were losing the price war to upstart 2°, and Telecom beat them to …

DraftFCB Ad

DraftFCB Ad

In October 2012, the New Zealand Herald downsized from broadsheet to tabloid – the first time it’s changed in 150 years. To …

Score Surfing New Zealand - Bruce Doscher

Score Surfing

I designed/illustrated this series of posters for a premier surf travel company, Score Surfing. The art direction was inspired by classic Art …

Tour de France Posters - Bruce Doscher

Tour de France Daily Poster

This has been an ongoing project that started in 2010. I began designing posters for each stage of the Tour de France. …

The Things We Like - Bruce Doscher

The Things We Like

‘The Things We Like’, was a book designed for the Nourish Group — a group of restaurants headed up by celebrity chef …

VMob Screen - Bruce Doscher

Vmob

Vmob (short for Voucher Mob) is a New Zealand mobile app that uses a phones GPS location to provide  users with coupons …

Air New Zealand OneSmart Card

Air New Zealand OneSmart Card

In-flight entertainment ad done for Air New Zealand. Their One Smart card does many things, among them, it let’s members load foreign …

VnC Cocktails

VnC Cocktails

VnC Cocktails is an award winning Kiwi brand of Naturally flavoured drinks. Along with a complete overhaul of their brand guidelines, I …